Digital marketing is only getting more and more competitive as time goes on. As the average user gets more and more tech-savvy, it gets harder and harder to make your business stand out. That’s where a professional SEO company comes in. With the help of someone who really knows how to get you to the top of the heap in your area, your business can thrive off of minimal investment on your end. A lot of small businesses aren’t putting too much effort into their SEO, meaning they can surely be beaten with a good steady and on-going plan put into action.
There can only be one entry in the number one spot on Google for every word or term. The first three entries in Google that come up tend to get on average at least 70-80% of the clicks on that entire page. People rarely even go to a second or third page unless they’re looking for something really specific. You need to ensure that you’re coming up at the top, you need to be in the “snack pack” or the map pack, which is mostly based on local citations. Citations are basically listings submitted to reputable sources that let Google feel more confident you are who you say you are. The more strong listings you have out there, the better you’ll show up in your local search results.
Social Media Marketing
If you can utilize social media properly, it can open you up to a huge amount of potential new customers. It’s strongly advised to have social media marketing part of your overall digital marketing strategies. A good digital marketing company can do the supplemental posting for you and help you stay active with your customers that come to your pages! With someone else handling most of your posting, you can spend more time making those personal connections with your customers and followers.
Believe it or not, that extra degree of human interaction goes a long way with your customers, people remember those things even if it’s subconscious. It reminds everyone that we’re all just normal people too, and as a business, you truly care for your customers and their well-being. Social media just acts as an extension of yourself, letting you reach out and touch more people.
Digital Marketing Agency
Digital marketing is an extremely competitive field, only growing more and more all around the country. America is made up of small businesses, they are the lifeblood of this country. No matter your location, we want you to be ranking the absolute best that you can in Google. If you want results you need to be at the top of the heap in your area. Running a small business is far more than a full-time job, it’s understandable that you just don’t have time to focus on those things. That why you need a professional SEO & Digital marketing agency working with you to build that strong online presence.